I was amazed by the uptick in Social media engagement at ACC.16. While 75 percent of all fortune 500 companies are represented and active on twitter, doctors have been quite slow to enter into the social media space. Many of us have who have pioneered social media in medicine have often felt like Dr. Sisyphus as we push the “Social Boulder” up the hill in order to show our colleagues the value of digital engagement. However, it appears that finally the tide is turning.
From the very outset of the meeting the hashtag #ACC16 began trending. Just in time for the annual sessions, the ACC recently created and published a Cardiology Hashtag Ontology reference guide in order to bring together the broad topics within cardiovascular disease so that common subjects of discussion can be easily identified, searched and catalogued. Continue reading